About Me

I've always loved building things.

As a kid, I raced home after school to watch HGTV, rearranged my bedroom almost every week, and spent afternoons at my dad's engineering shop learning how to build my first website. I was fascinated by the idea that something imagined could become something real, whether it was a digital experience, a physical product, or a thoughtfully designed space.

That curiosity has shaped every step of my career. I've designed homes, built consumer products, launched a brand, led complex projects, and started a business. While each role looked different, they all taught me the same lesson: the work I find most meaningful begins with understanding people, identifying opportunities, and creating solutions that improve their lives.

Founding Beespoke reinforced that passion. Building products from concept to launch gave me firsthand experience gathering customer feedback, making tradeoffs, collaborating with manufacturers and partners, and continuously iterating to create better experiences. Along the way, I realized the part of entrepreneurship I loved most wasn't just building a business, it was building products.

Today, I'm pursuing product management because it brings together everything I've enjoyed throughout my career: curiosity, empathy, strategy, creativity, and execution. As a longtime Pinterest user, I'm especially inspired by the opportunity to help people move from inspiration to action through thoughtful product experiences.

What Sets Me Apart

Building Beespoke taught me to think beyond individual features and consider the entire product ecosystem—from customer needs and business strategy to manufacturing, branding, and go-to-market execution. I naturally balance user value with business goals and approach every decision with an ownership mentality.

Founder’s Mindset

Systems Thinker

My background spans manufacturing, design, entrepreneurship, construction, and operations. That experience taught me to see how products, people, processes, and business objectives connect. I enjoy simplifying complexity, identifying patterns, and designing solutions that work across the entire system—not just one part of it.

Long before I knew what product management was, I was constantly asking the same questions: Why does this work this way? Where is the friction? How could this experience be better? That curiosity continues to shape how I approach products today—starting with people, asking thoughtful questions, and iterating toward better solutions.

Curious Problem Solver

What I bring to the table

I bring a unique combination of product thinking, design, entrepreneurship, and project leadership—allowing me to understand users, align stakeholders, and bring thoughtful ideas from concept to launch.

User-Centered Thinking

  • Customer Research & User Empathy

  • UX Design Principles

  • Journey Mapping

  • Problem Identification

  • Human-Centered Design

  • Design Thinking

  • User Experience Research

  • Visual Communication

Analytical & Strategic Problem Solving

  • Analytical Problem Solving (KT)

  • Root Cause Analysis

  • Data-Informed Decision Making

  • Prioritization & Tradeoff Analysis

  • Systems Thinking

  • Process Improvement

  • Strategic Planning

  • Critical Thinking

  • Cross-Functional Collaboration

  • Stakeholder Management

  • Product Development

  • Project Management

  • Roadmap & Planning

  • Product Lifecycle Management

  • Requirements Definition

  • Discovery Through Delivery

Product & Project Leadership

My Product Philosophy

  • Start with the user, not the feature.

  • Solve real problems before adding complexity.

  • Design for delight, but optimize for usefulness.

  • Test assumptions early and iterate often.

  • Great products help people accomplish something meaningful.

LEARN MORE ABOUT ME

Gain more insight into my skills & experience by taking a look at my Resume.

View Resume